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Platinum Rings preferred for Engagements, Weddings and Eternity Rings

Platinum Rings preferred for Engagements, Weddings and Eternity Rings

Platinum rings have never been in such demand. It's now considered a superior metal for engagement and wedding rings for women and men. Platinum rings work for both sexes – it means it's possible to get matching his and her platinum rings, while appealing to the aesthetic sensibilities of both genders.

Platinum Rings Outstrip Gold

300,000 couples get married in the UK every year. And the majority of couples are turning their backs on gold. Platinum rings are so popular not just because more couples prefer the modern aesthetic of platinum, but because it is increasingly precious – platinum rings represent eternity, as well as being a resilient mineral that offers durability as well as beauty. Platinum rings are preferred for engagement and wedding rings as platinum lasts a lifetime. The value of platinum rings are also set to increase over time, so platinum rings can be passed down through the generations.

Platinum Jewellery on the Red Carpet

When you consider the huge number of celebrities who have ditched gold and silver for increasingly precious platinum, it is no wonder more couples are opting for platinum rings. As well as platinum rings, celebrities have been seen wearing platinum earrings, bracelets, and necklaces. Platinum jewellery has been seen recently on Demi Moore, Mariah Carey, Glenn Close and Liv Tyler. Platinum cocktail rings, platinum pendant necklaces and hoop earrings are all hot trends at the moment. And the beauty of platinum rings is its eternal style and value – which is why it's so sought after for engagement and wedding rings.

Platinum Rings Favoured by Men

Platinum rings and platinum jewellery is the perfect material to show off diamonds to their full. Platinum engagement rings then are a popular choice, but whether it's for an engagement or not, platinum rings and platinum jewellery has a Hollywood style and glamour – Scarlett Johansson wore a platinum bracelet and platinum necklace inset with dazzling diamonds at a recent red carpet event. And as well as choosing platinum jewellery for glitzy events, celebrities are also opting for platinum rings for their own weddings: Mariah Carey recently spent a reputed $2,5 million on her platinum ring inset with a pink diamond.